Resources
Apply Our Free
Lead Generation Resources
To Your Business
These resources have been designed by marketing and sales experts to empower you to improve your lead generation.
Downloadables
Lead Generation Plan
- Interactive PDF
- Printable Worksheet
- Reverse engineer your lead requirements
- Validate your sales capacity and scalability
- Identify and prioritise channels
Questions to Ask Your Digital Marketer
- Interactive PDF
- Printable Worksheet
- Cut through standardised reports and marketing jargon
- Align your marketing goals to your company goals
- Establish accountability and transparency
Lead Generation Review
- Interactive PDF
- Printable Worksheet
- Quantify your ROI
- Reverse engineer target acquisition cost
- Assess sales and marketing synergies
Buyer's Journey Marketing Worksheet
- Interactive PDF
- Printable Worksheet
- Understand the different stages
- Prioritise the right channels for each stage
- Ensure your messaging is right for each stage
Maximise Your Leads from Events & Expos
- Interactive PDF
- Printable Worksheet
- Plan a marketing strategy to complement your expo
- Map out and delegate tasks over an eight-week window
- Improve lead capture at the event for greater conversion
Lead Generation
Strategy Assessment
Grade your business’ lead generation
See how you rank for your industry
Receive quick-win recommendations
Self assessments
Lead Gen Assessment
- Interactive PDF
- Printable Worksheet
- Grade your business’ lead generation
- See how you rank for your industry
- Receive quick-win recommendations
Qualified Leads Blog
Noah Te Ao
Why a Landing Page is More Effective Than a Website Rebuild
The key to successful marketing often lies in agility and focus. For your next big product or service campaign, should you overhaul your entire website or is there a more streamlin...
Simon Anderson
Identify, Quantify and Prioritise Your Target Customers
Every business owner will have asked the following question “How many potential customers exist in this market?” And how many can I turn into qualified leads for my business? Digi...
Lara Tarroballes
How Can an Organic Social Media Strategy Help My Business?
In our current digital climate, it’s hard to avoid the space that is social media. Research shows that more than half of the world uses social media regularly, so if you’re struggl...
Dhiaksa Adiwyakto
How Long Does It Take For Google Ads To Work?
In the fast-paced world of digital marketing, there is an urgency for quick results. And not just any result, businesses want qualified leads. When it comes to Google Ads or pay-pe...
Jared Laidlaw
Why Your Website Doesn’t Give You Any Leads
You’ve paid good money to a developer and now have a website that looks nice, but doesn’t bring you any new qualified leads or grow your business. Why is this happening? You’re no...