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COMPLIMENTARY RESOURCES
Downloadables
Lead Generation Plan
- Interactive PDF
- Printable Worksheet
- Reverse engineer your lead requirements
- Validate your sales capacity and scalability
- Identify and prioritise channels
Questions to Ask Your Digital Marketer
- Interactive PDF
- Printable Worksheet
- Cut through standardised reports and marketing jargon
- Align your marketing goals to your company goals
- Establish accountability and transparency
Lead Generation Review
- Interactive PDF
- Printable Worksheet
- Quantify your ROI
- Reverse engineer target acquisition cost
- Assess sales and marketing synergies
Buyer's Journey Marketing Worksheet
- Interactive PDF
- Printable Worksheet
- Understand the different stages
- Prioritise the right channels for each stage
- Ensure your messaging is right for each stage
Maximise Your Leads from Events & Expos
- Interactive PDF
- Printable Worksheet
- Plan a marketing strategy to complement your expo
- Map out and delegate tasks over an eight-week window
- Improve lead capture at the event for greater conversion
